Turn your customers into fans and achieve massive success with your next premium product launch
HELPING PREMIUM AND GOURMET BRANDS LAUNCH PRODUCTS WITH STRONG VISUAL STRATEGY AND CREATIVE DIRECTION
In a society of rapid stimulation and information overload, it is possible to connect with the soul of your customer through strategic and visual design to launch not only beautiful products but products with purpose.
Launching a premium product requires more than aesthetic design.
When you truly understand what motivates your audience to buy from you and the nature of the market you operate in, it's easier to launch products that sell out long before their initial release.
To achieve this, it's essential to think of design as a strategic tool that connects with your customers' soul through color, shapes, and the power of storytelling.
I work as a creative partner, guiding brands through the entire visual process — from strategy to execution — ensuring that every design decision supports value perception and long-term growth.
I collaborate with brands that:
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Are launching or relaunching physical products.
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Operate in the premium or gourmet segment.
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Understand design as a strategic business tool.
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Need clarity, coherence and visual leadership.
Working with brands that see design as an investment. If design is treated only as decoration or a cost, my approach may not be the right fit.
By working strategy from the beginning, you will save money and achieve your sales goals.
A structured creative process focused on positioning and sales.
My work combines creative direction, strategic design, and support to ensure every visual decision makes sense in terms of brand, market, and sales.
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We'll transform your customers into fans so they buy before they even know what you're launching.
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We'll understand what motivates your customers to buy from you and develop a sales strategy based on that understanding.
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We'll review your brand values, vision, and mission and consistently incorporate them into all your communications and product launches.
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We'll create premium products and packaging that not only meet your customers' needs but also become covetable objects.
I work closely and in a structured manner, supporting brands throughout the entire process.
I can help you with:
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Creative direction and visual strategy.
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Branding and rebranding.
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Packaging design for premium and gourmet products.
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Custom stationery and accessory collections.
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Creative support during launch.
Each project is unique and tailored to the brand's objectives.
The process includes:
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Analysis and Focus: I study the product, the market, and the objectives to define a solid visual strategy.
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Creative Direction: I define the visual universe that will guide all design decisions.
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Development and Design: I design packaging and other materials necessary for the launch, always aligned with the strategy.
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Launch Support: I provide creative oversight to ensure consistency and quality across all applications.
The typical investment for these types of projects ranges from €2,000 to €6,000, depending on the scope, the project phase, and the brand's needs.
I'm Sabrina, a creative designer and entrepreneur for over 10 years.
I was born on a tiny island in the Atlantic, and after finishing my studies in Illustration and Graphic Design, I had to find a way to monetize my work.
It was 2010, and there were no creative industries on my island, and the internet didn't work like it does today. So, I launched my own brand of illustrated products, strategically designed for a specific niche.
For a few years, I sold my products at design markets and specialized events throughout Spain, learning not only hard sales strategies but also the importance of paying attention to design at the point of sale, in the packaging, and in after-sales service.
With everything I learned and my subsequent experience with companies and brands in the gourmet and luxury sectors, I help these brands increase their sales through strategic design and captivate their audience, ensuring they sell out before the next launch.
