Copper containers displayed on shelves with fairy lights.

COLOURFUL PRINTS, PACKAGING & BRAND DIRECTION FOR PREMIUM BRANDS

I help stationery and textile accessories premium brands turn product collections into desirable, coherent and commercially ready launches through bespoke prints, packaging and visual brand direction

Boxing experience that boosted in-store sales

A collection of prints that made all the difference for a handmade furishokis

A collection of prints that sold out immediately

premium tactile materials for luxury packaging
premium tactile materials for luxury packaging
surface pattern design for premium stationery
surface pattern design for premium stationery
Curated color palette swatches with hand-written typographic notes and pressed botanical leaves arranged in natural lighting.
Curated color palette swatches with hand-written typographic notes and pressed botanical leaves arranged in natural lighting.
surface pattern design for stationery
surface pattern design for stationery

• WELCOME TO MY COLOURFUL WORLD

Each project begins with a tactile story: a meticulous curation of references that elevate the perceived value of the product.

Sabrina Balbuena — Art Director

Art direction and visual storytelling for premium brands

I help you shape the visual language of a collection launch so it feels intentional, premium and ready to be sold online, wholesale or through selected retailers.

100% original

Tactile exploration of luxury materials and finishes

Close-up of luxury linen fabric swatches with intricate botanical screenprints spread out under soft sunlight.
Close-up of luxury linen fabric swatches with intricate botanical screenprints spread out under soft sunlight.
Embossed paper box packaging prototype alongside gold foil stamp samples on a textured marble table.
Embossed paper box packaging prototype alongside gold foil stamp samples on a textured marble table.
Hand-painted watercolor pattern study in plum and ochre tones with handwritten typography annotations.
Hand-painted watercolor pattern study in plum and ochre tones with handwritten typography annotations.
Curated palette swatches with dried floral stems and silk ribbon placed on rustic handmade paper.
Curated palette swatches with dried floral stems and silk ribbon placed on rustic handmade paper.

CREATIVE UNIVERSE

Two ways to collaborate to transform your brand

Each proposal is born from a careful curation of textures, tactile references and visual narrative designed to elevate the perceived value of your catalog.

SERVICIO 01
SERVICIO 02

Colecciones de Estampados Bespoke

Brand Visual Direction&Luxury Packaging

For brands that need original patterns with a clear aesthetic direction and commercial use in mind.

Includes:

  • Creative direction for the print capsule

  • 3 bespoke patterns

  • Colour palette and colour variation

  • Production ready files

For business that need the visual communication to feel coherent across product, packaging, e-commerce and launch materials.

Includes:

  • Visual direction

  • Packaging direction

  • Labels, belly bands, cards or key packaging elements

This is for you if
  • You sell physical products online.

  • Yuour brand already has products, but the visual experience feels inconsistent.

  • You are preparing a new collection, limited edition or seasonal launch.

  • You want products to feel more premium and desirable.

  • You need prints, packaging or visual direction with a commercial purpose.

  • You are looking for a creative partner with clear scope of your business.

This is NOT for you if
  • You only need quick social media graphics.

  • You are looking for the cheapest print design possible.

  • You want unlimited design tasks by the hour.

  • You do not yet have product, launch or collection to work on.

  • You are not ready to invest in the visual value of your brand.

Sabrina is very professional and has a well-organized work system. In the first month alone, we sold over 1,000 units thanks to her creative vision. We will definitely work with her again.

David Gallardo - D'Oliva, Marbella

I'm Sabrina Balbuena

A print designer, entrepreneur and brand visual strategist based in Spain.

My background combines surface pattern design, visual storytelling, product development, branding and commercial design.

I help premium lifestyle and accessories brands create collections that feel more coherent, desirable and ready to sell. Not just visually beautiful, but aligned with the value they want to communicate.

When creativity meets collaboration, the result speaks for itself!

I'm so happy and grateful with your patience. I can't wait to collaborate in the next project!

Miyoko, Musubism-Japan

Planning a new collection or product launch?

Let's review where your brand is now, what you are preparing next and how prints, packaging and visual direction could help your collection feel more premium and commercially ready.